DUBturbo 2.0 OFFICIAL Launch & Case Study

[NCMedia]

Hi fam.

(This is in continuation from THIS THREAD >>)

Chris and I decided we should finally do a review of everything to date and document our version 1.5 re-launch properly. You guys will see a quick review of how DUBturbo was born, and what we did during each phase to maintain growth.

This should help vendors with their research, launches, re-launches, and versioning your products.

BACKGROUND:

Last year about this time Chris approaches me to make an audio production software - being in the industry for a dozen years I was VERY skeptical cause I know what it takes not to get laughed at in the music software niche... Still, I couldn't let him do this solo, I just couldn't! So - I'm on board, I go nuts designing the interface panels, navigation paths, building and recording the actual sound kits, Chris goes off looking for the worlds best programming and rich media talent to make our vision a reality - and we find him!

Feel free to read the first case study >>

After 5 months of dev. and constant competitive intel (this is now March 2010) while we build so we can position this properly, we have our first set of sales pages to split test (more like fucking 20 of them - then down to 3-4 and multivariate testing on each - took a good 1.5-2 months just doing the final splits).



May 4th we finally raise our commission and go public with a release and media blitz to customers and to affiliates. We've been acquiring contacts this whole time to reach out to in our niche for the blitz, and even though we kept our commission super low on purpose so affiliates wouldn't promote yet (while we test, it fucks with your conversions if you have 50 noobs promoting something you're trying to test on your own) affiliates came in droves - I'm assuming it's just because of the product quality, value, and the 'cool' factor of being on board for something of this niche - we ALL have a music bug in us somewhere so this touches everyone from closet singers to piano players to dj's to your mama.

*We hit 30 gravity (in my experience, if you can hit 30 - you can hit 300, if you struggle to hit 10, it doesn't mean your project sucks but it may well be limited/in need of some conversion TLC)




* Within a month we hit 50gravity, and spike in sales




* We plateau'd a bit here for a while so I decided to get nutty with flash and redo the sales page again - this time less scroll, more interaction, videos, and I re-read 'cashvertising' before doing my final copy edits, strongly advised read for vendors (It's all about the LF8!!).

My redesign and blind deployment despite Chris' concerns and worries, works in our favor and we finally get over our plateau, growth continues. We hit a gravity of 70'ish, and finally bring our upsells into the ClickBank One-Click-Upsell process (you have to apply for this once you have sold a minimum of a few thousand units of your product). The moment we brought this live it improved conversions and made affiliates (and us!) even happier. We tweaked, played with the copy, actually RAISED the price point, and finally got the upsells singin'!

September - we reach 80grav and the operation is growing, we have great affiliate retention, brand awareness is big, refund rate went from 9% down to 4-5% as we keep including more value and improve customer support.



Where do we sit now?


* 90-95 gravity
* #1 in the Music category < Finally took over our arch rival
* #5-6 fluctuating in the main Arts/Ent category on page 1.
* Affiliates are still on board that started when we did = great retention
* Sales page has gone through 3 overhauls this whole time - each time split testing and replacing with the new winner, then tweaking some more
* Product library has grown from 4 products to 45-50 with more constantly being added (making your 60 day cookie work for you!). Members area has amazing bonuses and retention strategies for customers, as well as re-mention of the upsells if they said no to them.

So what do we do now?

We keep working with both the customer base, and our internal team to make the ap even better, fix any bugs we can, improve in whatever areas we can, and launch our next version!

This gives us ample opportunities to reach out to everyone again, create a new set of creatives/copy/marketing assets, and build hype around the release date << Which will be carefully crafted and structured just like the main launch would be (including a pre-launch phase, and huge email outreach with whoever we can get on board in our niche - including competitors).

We'll be doing the updates to this whole project in this thread now, so affiliates please take part as you'll see all the newest assets come to life here first.

For instance - You're now the first to know that:

Launch Date: Tuesday Novemeber 16th - Just promote 'IT'S COMING!!!!!!!!!!!!' as a tease - we'll drip the assets to everyone here OR give you a .zip with ALL the new V1.5 creative assets bundled for you so you can deploy campaigns super fast!

NEW VERSION 1.5 VIDEO FRESH OUT OF THE STUDIO has been added to the front page this morning, and yes it's already helping us convert - The special customers get right now is that if they buy today, they get the next version for free (we actually may well be raising the price for the launch - which means more $ for each sale for everyone).

YouTube Video

DOWNLOAD IT HERE >>

^ Simply right click and 'save target as' or 'save link as' It should be labeled: 2010intro32.flv - When you re-upload it to YouTube or anywhere - RENAME THE FILENAME to something with keywords i.e. Make-Beats-DubTurbo.flv < The filename is important or else you'll pull up irrelevant videos beside yours...



Our Affiliate Area >>

Stay tuned we'll be approaching this fast and furiously from here!!

Norb C & Chris J.

[VeronicaD]

This may be a dumb question... but is this good for creating music for country songs? I've always been somewhat of a country singer (missed my big chance when I was 13, but that's a whole other story). I spent quite some time in karaoke contests (before kids!) So... just wondering.

[Lukeg28]

Great Info Here For Dub Aff's And Future Vendors!

p.s Amazing Gravity Growth!

[willyboy104]

Looks great Norb, as you know I have been softly promoting this but I think it's time to pull out all the stops on my side. I have a good website, great domain name, some good rankings and my hops are improving daily.

Aiming for 100 hops per day and should reach this within 30 days, just in time for the re-launch, great work and I congratulate both Chris and you for this.

[Wazza]

Awesome, cant wait for the new version for personal use aswell as to tease some prospects
Love the vid to very impressive DubTubro F#ck YEah

[funkymunkey]

This great to see this case study here - really helpful - thanks - has provided some great insights

[Chri5123]

This may be a dumb question... but is this good for creating music for country songs? I've always been somewhat of a country singer (missed my big chance when I was 13, but that's a whole other story). I spent quite some time in karaoke contests (before kids!) So... just wondering.

Hey V,

No not a dumb question at all

Although it probably isn't the best pick for Country music as of yet unless you were to get really creative with the kits.

Might be an idea for the future though.

Great Info Here For Dub Aff's And Future Vendors!

p.s Amazing Gravity Growth!

Cheers Luke! Good work on your SEO service as well - keeping a close eye on that and if it does well I may have a lot of work for you!

Looks great Norb, as you know I have been softly promoting this but I think it's time to pull out all the stops on my side. I have a good website, great domain name, some good rankings and my hops are improving daily.

Aiming for 100 hops per day and should reach this within 30 days, just in time for the re-launch, great work and I congratulate both Chris and you for this.

You got it mate ^

Yes think you can easily reach over 100 hops in 30 days and your Youtube videos are doing awesome for views.

Take the new one above that is sure to convert like hotcakes.

If you need anymore ideas/ help let me know.

Awesome, cant wait for the new version for personal use aswell as to tease some prospects
Love the vid to very impressive DubTubro F#ck YEah

Yep, I can't stop watching that video it is awesome!

The key like you say is teasing them right now for V1.5!

This great to see this case study here - really helpful - thanks - has provided some great insights

Glad it has helped you let me know if you need a hand getting started.

What a ride it has been - also just like to say a BIG public THANK YOU to Norb for assuring me we should change the page.

Although there were only a few lines on it above you guys should of seen me lol.

We don't need to change it.
It is doing fine.
etc...

Well you live and learn and I am glad we DID change it!

Has shot up from then and this new video is improving conversion rates as we speak!

Will keep an eye on it but even at this early stage things are looking good.

UPDATE: We are on 96 gravity at the time of writing!

Will keep you updated with all V1.5 info and reach out if you need a hand?

All the best,

Chris

[Ashley]

Chris.. Norb.

You is godz.

Glad to see all that hard work I know you've both put in, is really starting to pay off..!

[sippy]

Sounds great guys Any news on the email list building campaign? I would like to offer my visitors some kind of mailing list with sequences of mails coming in. Do you have any prepared emails I can use?

[NCMedia]

Thank you everyone!

Was going to wait until we released our big.zip file however here you go guys, 7 day course ahead.

NOTE: There are links in a few of these that point to our site and subpages. We recommend going over the material and either simply putting in your aff link, OR pointing them to YOUR site for stronger pre-sell, and use the same videos we did so it makes sense (essentially you’re educating them to build hot beats with video examples to follow that link from the emails).

DUBturbo Course - Day 1. Understanding Beat Patterns & Music Theory.
--------------------------------------------------------------------
First, thanks a ton for getting involved in this 7 day intense production course!

Each day I'm going to walk you through the basics and foundations of music production. It doesn't matter if you're trying to produce the newest urban hiphop bangers, or the newest house track remixes. .. ..We'll show you how to get THE MOST out of your beat making journey.

Today, I'd like to take the opportunity to cover the absolute basics in beat production. By now I'm hoping you know that you should STAY AWAY FROM:

*ONLINE ONLY beat makers: They use MP3's, and tend to force you to login to their website/members (every single time) area to use the software. SILLY! Why would you pay to go make mp3 beats online lol.

What if their site goes down? Or your internet connection boots you for a while... Also - for the most part, the online only beatmakers tend to give you ONE bar to loop. That's it, one bar, 16 sounds, and export as another mp3 (third generation sounds at this point, and there is NO WAY anyone serious about music is going to want anything to do with it)...

*PLUGIN HAPPY: Once you understand the basics, and have a nice sized budget, you may move towards the bigger DAW's like Cubase or Protools, however be prepared to always be on the hunt for new VST's (VST = Virtual instruments, samplers, effects units, standalone sound generators etc.). You'll also have to be prepared to invest in a half decent sound card (like M-audio or Motu - not like a soundblaster pro lol). This is what will greatly improve or eliminate any latency issues (you press your keyboard, but it's delayed, records delayed, or too early, and your midi patterns become a mess and not on time).

*THE NITTY GRITTY SUMMED UP: What you need, is basically 3 things in your beat making software to have it considered 'sellable, useable, broadcast quality, etc..


1.
Make sure the beat maker USES .wav files at least at 44.1 stereo 16 bit. This way, when you mixdown and export your final, you are also exporting a high quality 44.1 stereo 16bit master .wav file as well - lossless quality! Then you can make mp3 versions from THAT master.

2.
Make sure your beatmaker can do more than just one bar. This means that you can grow your bar count and timeline, and at least make a verse/chorus etc. (16/32 bars minimum...).

3.
Make sure your music maker has the ability to parse new samples and your own sounds into it. This means that you can import your own drum kits, and your own keyboard categories on the fly with little effort.


This is the beauty of DUBturbo, it packs in SO much more than anything in its price range (or triple/quadruple for that matter!). All the above is taken care of, plus we have tons of other perks to help you make your beats FASTER and BETTER than the competition.

Once you have learned the above three points, you'll see that most of the rest of your needs are somewhat minimal. It's basically called 'sequencing' for a reason. You're plugging in high quality samples along a time line into a sequence that plays at a set tempo - the rest is UP TO YOU, NOT THE SOFTWARE.

We give you a sequencer, 4 octave keyboard, and drum machine - all lined with top shelf custom made broadcast quality samples. The sound library alone is worth thousands! Sounds do come and go though, the software and audio engine is what's important here, and compared to anything out there - your BEST and MOST AFFORDABLE choice here is DUBturbo.

Take another look at our site - DUBturbo - Beat Maker Software. Make Pro Rap, Hiphop, House, Techno + Beats Fast & Easy, 1000's of samples, 16 tracks, pads, keys, fx, Mix & Master/Export Studio Quality All-In-One! and then look at any other site, compare the functions, compare the quality, and most importantly compare the price!

Also note that if you DO end up on any FREE sites that let you make beats online or with a downloadable trial - are all either advertising driven, or looking to build a member base to spam you with music offers... We're just being straight up with our initiative - you get a fantastic beat maker that's worth WAY more, and delivers WAY more, but you pay WAY LESS!

Tomorrow we're going to cover a few beat making patterns in different genres and how to structure your beats. Remember, it's a sequencer and you're plugging in sounds, it's that simple. If you start with a STRONG foundation (great sounds, a good sequencer with pads and keys, and it's broadcast quality, you're already farther than most) you're going to be a LOT better off in the long run.

Let the other guys keep chasing dreams for free and selling nickel and dime mp3 beats... while YOU get the best of the best, and can cater to the biggest, most lucrative opportunities music has to offer, including your own talents shining like they should!).

Chat Soon!
dubT

--------------------------------------------------------------------

DUBturbo - Day 2 – Beat Structure: Understanding beat styles & Tempos

Hey fellow future producer,

Yesterday we talked about understanding the technical aspects of your beat maker, and now it's time to start making some serious music with it!

There are only a few variables to play with when deciding what type of genre of music you want to make. Most of you guys are probably making rap/hiphop, house, reggae, jungle, and other urban music so we'll focus on this realm of heart thumping beat creation for now.

Let's quickly go through and look at some simple structures and what they represent, we've also setup a special page to explain this better and there's a video plus images so you can follow along and learn/do as you see on your copy of DUBturbo.

Rap/Hiphop - though it's all over the board with tempo's, most hiphop sticks to 75-105BPM. The drum kits and samples used are everything from classic 808's to slick new multi drum timba/Neptune sounds, but one thing is for sure - the PATTERNS of the drums themselves are usually off the wall and broken down really well.

CLICK HERE to see a great hip hop pattern and beat being made (NOTE - We build this beat at 160BPM - HOWEVER - it's really at 80BPM just double timed so we have nice full quantizing at 1/32 < If you don't understand that it's ok you will in the video).


House/Trance - Get ready for some serious repetition and bar building! House tracks are usually in the 120-140BPM area and start off with simple patterns that just build/drop, build/drop, until a bridge/chorus. House is fun and easy to make, and often you don't more than a few nice 16's looped with a few change ups and bridges. Samples and drum kits are getting more and more mash up style with house where everything/anything goes. Even big hiphop artists are breaking into the house scene - because it's another untapped niche and house music is universal. Even I love to groove to a good track after a few Corona's in da club....

Reggae/Reggaeton: Reggae - usually sticks to the same tempo's as hiphop/rap (75-105) with exceptions of course. Drum kits and samples are usually light keys contrasted with hard hitting kits and sick basslines. Nothing comes close to a wicked rhythm constructed with the right patterns and drops throughout. Reggaeton is pretty close to reggae when it comes to production and patterns with a few tweaks to double up the kick/snare per bar, and keys usually have an offset ¾ loop.

We can go over a few more genres however I think once you absorb the videos you'll agree that it's pretty easy to take your bars, change them up, duplicate them, tweak, and bam you go from one genre to the next with a few SIMPLE steps.

Cool fam, glad you've stayed with me so far. If most of this stuff you already know, it's still good to cover again and I want even the newest of noobs to get a full understanding of our world in as little time as possible here.

Tomorrow we go into sampling and how to get your own sounds, drums, keyboard categories and more into DUBturbo with a few clicks...

'Till then, keep making hot beats and watch for tomorrow's email.

Bang Bang,
dubT

--------------------------------------------------------------------

#3 subject: Sampling and sequencing with your own sounds.

BANG BANG~!!

The beats you make either have that BOOM, or they don't.

If they often lack that club finish feel, it could well be due to the sounds you are starting with. It's like building a weak foundation to a home - or using second grade cement/concrete. It comes with risk and in time with cracks and structural shifts... Well if you make a great beat but use crappy drums and samples, it's not going to sound all that hot regardless of the hot patterns you use.

Most producers that haven't sampled or sequenced their own sounds yet - can at least picture it in their heads. You're laying down your own drums and samples in the same timeline and in the same way you would with any normal sound kit - however first you have to actually chop and master those sounds, and get them IN to your sequencer.

DUBturbo makes this easy, and trust me you WANT to be able to do this, no matter what software you use. As long as you're doing this with at least 44.1 stereo .wav 16bit sound files, you're good to go for broadcast quality output.

Let's take a moment and watch a video on how to import your own samples into dubturbo. You'll basically create (or buy, get elsewhere) new folders with sounds in them (10 sounds per drum kit, and 100 sounds per keyboard category folder), and parse the folders with tools that come with dubturbo, that's it~! Now you're ready to sequence them and make your bangers FAST~!

Click here and let's watch how easy it is to import your own sounds.

( if clicking doesn't work, copy and paste this link: DUBturbo - Beat Maker Software. Make Pro Rap, Hiphop, House, Techno + Beats Fast & Easy, 1000's of samples, 16 tracks, pads, keys, fx, Mix & Master/Export Studio Quality All-In-One! )

Make sure you watch out for tomorrow's email - it might be the most important one we sendout as we discuss the business and money side of the music industry.

Keep choppin,
dubT

--------------------------------------------------------------------

DUBtubro Day 4 - Making Money With Your Beats And DubTurbo

Today we're going to fast-track a bit and get some of the money aspects out of the way. Some of the most important things to understand:


1.
Licensing vs. Exclusive sales: So you made a beat, now you want to either sell it off for a one time fee to one person, OR license it to many people for non-exclusive use. The difference is rather clear: Exclusive = Artists or studios that don't want ANYONE else to use the beat for ANY commercial or promo/monetary use. And licensing usually comes with stipulations such as "Online and DVD use only, licensing is shared with 10 people only, and you are not able to use it as a vocal artist". Licensing rules and regulations are often set by the producer, and or negotiated during a sale. Don't sell yourself short however don't just give your beats up exclusively for top dollar either - a mix of the two is best.

2.
Royalty Free: One can also create a bunch of beats as a collection, and sell the whole package OR sell them one by one royalty free. This term has a few meanings to it however most common is simply you the producer saying "You can use this on anything, make money from it, just don't 'resell' the beat to others as royalty free or otherwise. Master rights would mean you can do what you want with them - with NO restrictions, royalties, or any limitations whatsoever.

3.
Sharing Royalties: So you made the sickest beat evaarrr!!! And artists know it - every time someone hears it they want to get on it, and finally you choose the artist that best suits the beat, and setup a deal. These are also usually unique to each project and worked out in several ways re how much is shared from sales, from shows, from any other revenue generated, and the length of those royalties. Artists that do guest appearances on tracks, are often give per play royalties. So anytime the beat/track gets played on the radio, the guest artist gets royalties (often for life).

4.
Where and How? This definitely changes with time, however you'll have no shortage of channels to get your demos and beats into for showcase. In fact, right now there is a huge boom in demand for good production and producers, as the dilution of the music industry hits hard and there's lot's of.. . ..... CRAP out there... Online you can cover the top 10 producer channels pretty easily, create an account, upload a few tracks and photo's/info into each site, and try to get listeners to vote, comment, and buy your tracks.


You can very easily create 2-8 bar loops and chop them online for a good $20 - $250 EACH depending on your sales setup (and how good the tracks are). There are also quite a few different producer battle type of sites that allow you to enter into tournaments and get your street rep up, and get you sales fast.

We cover these sites and more in our backend report which you get introduced to once you grab your copy of dubturbo. Many of our users make back their investment of the software with the very first beat they sell. I don't always tell people this but if I wasn't already making good money with my media projects, I'd be bangin out 5-10 beats a day easy, by the end of the year I'd have the sickest collection of beats that NOBODY has yet, and I'd sell them for boatloads!

Watch how fast we make the beats on the video section of our page: DUBturbo - Beat Maker Software. Make Pro Rap, Hiphop, House, Techno + Beats Fast & Easy, 1000's of samples, 16 tracks, pads, keys, fx, Mix & Master/Export Studio Quality All-In-One!

Tomorrow we're going to get back into the production aspect and focus on DRUMS. Your beat is NOTHING without amazing drum patterns.


Bang bang,
dubT

--------------------------------------------------------------------

DUBturbo - Day 5: How To Build Complex Drum Patterns and kits.

If you're a hiphop head, think back to oldschool tracks like TopBillin, Just A Friend, Living Proof, or even some of Scott Storches newest. All have VERY easy beat patterns, BUT the patterns themselves are infectious, neck cracking, and appeal to the masses easier.

It' like vocal coaches always say - when you make your song, write lyrics and hooks that ANYONE can sing to. << That same advice applies to beat. Make beats that anyone can BUMP to - use GREAT sounds and create unique patterns, and you're well on your way to having a great foundation to your next track!

DUBturbo has a great hidden set of variables that were done during the mastering of each sound. We made sure to stereo image at least 60% of them in a way where each ear gets it's own ad-lib and extra touch.

These range from having different sounds per ear, to having different effects per ear. These little differences sound HOT, and when you overlap 2-4 drum kits with complimentary sounds, you'll see and hear a huge difference in how your beats sound. It doesn't mean go nuts and fill in every single white space of your bar wit 10 drum kits. It also doesn't mean you use two bars duplicating the exact same pattern either.

The creativity and unique elements per track are left up to you - and we encourage you to experiment with doubling up on snares, creating interesting rolls and fills, and importing your own samples to add another layer of polished personalized creativity to your beats.

Let's take a look at this video and you'll see/hear the amazing things you can do in under 5 minutes with dubturbo to make your drums snap a neck or two...

=====>> CLICK HERE to watch the video now

( If clicking doesn't work, copy and paste this link: DUBturbo - Beat Maker Software. Make Pro Rap, Hiphop, House, Techno + Beats Fast & Easy, 1000's of samples, 16 tracks, pads, keys, fx, Mix & Master/Export Studio Quality All-In-One! )

Tomorrow you're going to cover the keys, the chords, and the layering on your beats to make them thick and to add emotion.

Peace,
dubT

--------------------------------------------------------------------

DUBturbo Day 6: Keyboard Patterns & Urban Music

They keys baby, the keys!!

Think of all the tracks out there that use the absolute MOST BASIC keyboard combinations. Why is it that a few simple keynotes can make or break a track so easily? Remember 'The Bridge Is Over"? Low octave piano, and a really simple set of keys over a hard drum/snare, no hi-hat. That leaves room for wicked lyrics and lot's of white space contrasted with hard hitting drums. Not to say that complex riffs and chords don't work, because they DO. However keeping it simple can pay off, just make sure you use kits and samples that don't overpower everything else.

Speaking of chords, these note combinations are what make up all of our music, vocalists, harmonies, and tones that please the musically inclined ear as well as the masses.

Let's go over a few here - and once you understand even 2 or 3 combo's, your beats will become dangerous.

I didn't want to attach images to this email so please follow along in the link ahead. I've taken the liberty to draw out MANY of the chords for you to keep and practice on, as well as a video that explains how to use the chords EASILY to take your beats from good to GREAT.

====>> Click here to get access to the backend video and chord chart.

( If clicking doesn't work, copy and paste this link: DUBturbo - Beat Maker Software. Make Pro Rap, Hiphop, House, Techno + Beats Fast & Easy, 1000's of samples, 16 tracks, pads, keys, fx, Mix & Master/Export Studio Quality All-In-One! )

This is DAY 6 of our course by the way, you'll be getting our last email tomorrow! By the end of tomorrows email, you'll be a lot more educated and aware in the music production world, and music business world.

DON'T SLEEP on your new found knowledge or your new found talent - don't be shy to practice daily, make beats daily, and experiment a lot. You'll see soon that often times you don't need anything more than 3-5 layers to make your beats POP.

See you tomorrow fam, we'll be going over post production and working with free editors to take your dubturbo exports to the next level.

Peace,
dubT

--------------------------------------------------------------------

DUBturbo Day 7: Post Production – You Hav A Raw Beat, Now What?

If you use DUBturbo, you know that you can make probably 20-30 quick beats a day once you figure out the easy to use navigation and functions. So - having said that, many of you may or may not know that you can still do SOOOOO MUCH more with your creations. Let's look at a few scenario's below. These are things you do both for free and or with buying other software - however we'll focus on free as much as we can here.

Scenario 1: You just finished a 16 bar beat/hook, and you exported your .wav. Here's what most would do: Convert to .mp3 and go to market :P << Cheap and dirty, and hey it works if that's your thing, create/sell/repeat....

However, let's consider a few things here. What if you exported 3 different 16 bar beats, and you made them at the same tempo. What's stopping you from opening this up Audacity or any free .wav editor and mastering, mixing, adding a bridge and interlude/intro/outro with the other two beats, and THEN go to market. OR keep tweaking and make a few dubs/custom versions of the beat for variation when you go to market...

These subtle differences are key when creating compilations or scores for TV. Next time you watch a hot show, notice the soundtrack - some use the same beat and nothing else. Others score the show with tons of small variations, ad-libs, hooks, 3 second trailers, transitions etc. all stemming from the same foundational sound kit.

There's TONS you can do once you create a simple set of beats and combine them with other tools like audacity, sound forge, or even bigger DAW's...

Scenario 2: RAW master vs. EDITED master: For the most part, exporting from dubturbo gives you broadcast quality ready audio, if it peaks you simply lower the master volume and re-export. This is considered your raw master.wav. You don't need to do this next step however we do recommend it.

EVERY sound set comes with slight differences in leveling, velocity, frequencies etc. and we want to make sure we bring out the best in each beat. I recommend AT LEAST getting your beats into an editor and normalizing/EQ'ing each one, essentially further mastering them to perfection. Bring up the bass, change up the normalizing, peak out the sounds you want punching through, your ear will pick up that perfect zone to be in and now you have an even BETTER master to play with.

Let's take a look at today's video and we'll go through these scenario's and more to show you a live action example:

====>> Click here to see our post production video with dubturbo

( if clicking doesn't work, copy and paste this link: DUBturbo - Beat Maker Software. Make Pro Rap, Hiphop, House, Techno + Beats Fast & Easy, 1000's of samples, 16 tracks, pads, keys, fx, Mix & Master/Export Studio Quality All-In-One! ).

This is going to conclude our 7 day crash course for dubT and music production in general. If you still haven't grabbed a copy we strongly recommend taking advantage of the promo pre-release before it expires.

If you're new to the game and didn't take the time to read through our emails, don't worry you get access to them all and others once you're in our back end area.

DUBturbo - Beat Maker Software. Make Pro Rap, Hiphop, House, Techno + Beats Fast & Easy, 1000's of samples, 16 tracks, pads, keys, fx, Mix & Master/Export Studio Quality All-In-One!

THANK YOU again for taking part in our series, we look forward to seeing you in our members area soon!

Bang Bang,
dubT.

[Chri5123]

Chris.. Norb.

You is godz.

Glad to see all that hard work I know you've both put in, is really starting to pay off..!

Cheers Ash!

Yes it has been one hell of a ride so far - awesome to see it all coming together!

Sounds great guys Any news on the email list building campaign? I would like to offer my visitors some kind of mailing list with sequences of mails coming in. Do you have any prepared emails I can use?

Yep, got more than that coming...

Bear with me - will have a full email course and also a guide that will show you how to do email marketing effectively.

The guide will actually cover loads of different things - won't be too much longer...

Chris

[willyboy104]

Just started working with PPC for this campaign and was wondering what is working well in terms of keywords, landing pages e.t.c

[NCMedia]

^ Sorry Willy there really isn't a standard/perfect template. All of what you see is working and it varies person to person. The original keywords are still strongest in my opinion. Writing smart ads is still a good idea (no FREE - put the price - shape your ad like an arrow > - eliminate any negatives you can - turn ads off at night - get good QS on your lander/mini-site... Some people are doing well going direct too so it's all just a matter of test/tweak to find your profit path.

With the overhaul to v1.5 you'll VERY SHORTLY start seeing a shitload of new assets pop up including an array of new landers (will post when ready).

Still growing and grav is at 105'ish. With this new promo of getting the next version free we're really pumping the sales funnel and it's working really well.

QUESTION: Is anyone here using Facebook to do their campaigns? You don't have to disclose publically, but reason I ask is: I tried setting up a few test campaigns a while back and they rejected the ads because the site has an exit script. Fuck changing around my retention strategy just to accomodate one ad platform those exits save a lot of sales... So I aimed it at a subpage - nope same shit.. . ... .. .

..... . .. . YET recently I've started seeing fb in my logs and I can tell it's from their ad platform, and today I've finally seen an ad for dubturbo served to me - So - If they have changed their ways and DO in fact accept this now, I'd like to make a ton of great FB ad's for everyone to use/get ideas from etc. (I'm pretty good w/them).

EDIT: WILLY! You're starting to roll mate just saw you convert again, and they grabbed one of the upsells.

[Wazza]

@ Willy are you having more success with email marketing or are they buying direct from your site?

I'm adding the 7 day couse today and jumpin into some PPC seein others convert is startin to frustrate me lol cause I'm yet to pop the cherry

[sippy]

@NCMedia: Didn't tried FB yet but I go my fanpage up and running with the opt-in form. I think this way you're ads get accepted way easier then pushing to a 3rd party site. Could use some good looking, high CTR making ads by the way ;-)

[NCMedia]

**

Willy & Wazza - Congrats to both of you. When you login to your CB accounts today you'll see why, and it's only noon here

'Tis the day of the W's.

Wazza, you've popped your Cherry. Willy, you're onto daily conversions all of a sudden?! Nice to see upsells for both of you too, keep choppin'.

Sippy - thank you kindly.

[Wazza]

Just like the 1.5 video - DubTurbo.com F#CK YEAH!!!!

Awesome awesome awesome. No ppc, no email list either so once i add these two to the game things might start gettin interesting.
thanks nichechoppers

[NCMedia]

I'm just starting to post up some of the new materials for the new launch.

First up - I was going to launch another beat site aimed at actually SELLING the beats. But have since had a change of heart, and the crazy silly flash site I built for it is now being used as a lander for you guys.

Some might not like it or want to use it re SEO however I can almost guarantee you guys a 90%+ CTR on this lander:

DUBturbo - The Planets Highest Quality Beats For Hip Hop Producers, House Junkies, Urban Anthems & Media Tracks - HOT NEW SITE>>!

Grab it here (just started uploading the .zip so give it 10min or so to be sure - it's 26mb) - DUBturbo - Affiliate Program - New Profitable Converting Product - Ground Level Partners Wanted! - I'll be making a bunch more, and you'll be able to change the hoplinks IN the flash by simply changing some html. The one above you'll need a copy of flash to edit one file quick - comes with a readme.txt.

More will start POURING in as of tomorrow (everything is coming from banners to graphics to overhaul of sales page again).

[sippy]

Great work! Is the facebook campaign also coming soon?

[Lukeg28]

Woah Norb, This lander is sick.. how long did it take you to do the design?

[NCMedia]

^ Thanks.

Actually - this was supposed to be a whole other site - it took me fuckinggggggg ages - check the original - ArtOfBeats.com - The Planets Highest Quality Beats For Hip Hop Producers, House Junkies, Urban Anthems & Media Tracks - HOT NEW SITE>>!

UPDATE: Cool lil' intro for the release and some background on yours truly. Don't mind the frog in ma throat (ahu, ahu, aha, like that! < If you know music you know that sample (let me clear my..))

YouTube Video

[willyboy104]

Great video Norb, hows this performing for established blogs?

I am currently using PPC and Article marketing, but what type of traffic is bringing the most conversions?

Also how do you think hitting this launch would be best?

[NCMedia]

^ Cheers.

Like I said before, everything works make there really isn't anything special I can tell you. Blogs are working, ppc is converting on landers and direct, article marketers are converting. It's 'what best fits you' here I think.

Best way to approach this launch would be with a hybrid campaign. If I was campaigning I would setup an incentive squeeze page, give away beats, tease the launch 1.5 free upgrade if they optin/buy now, etc. Would also PPC and do a grass roots campaign around the 1.5 version.

GOOD NEWS.

To help you understand and deploy campaigns fast right now - FIRST ROUND of aff materials for v1.5 are up.zip > GO GET EM >>

[Blackman]

I know it's a really silly thing, but can you please fix the header and background image line on the "Unbranded landing page"?

It's the line which separates the brown header from beige. It goes smooth from the sides, then breaks kind of in the middle and goes a bit higher from there.

Thanks a lot

[NCMedia]

Never noticed that.

* Fixed.

[willyboy104]

Thanks Norb for the materials going to be hitting this with my PPC campaign to catch all the hype.

I was wondering, when doing PPC which worked best for you search or content?

Also, I have a LOT of people subscribing but not many purchasing, not enough at least, I give them the 7 day mini course...but what could I do then?

Thanks Norb

[DanielLambert]

Thanks Norb for the materials going to be hitting this with my PPC campaign to catch all the hype.

I was wondering, when doing PPC which worked best for you search or content?

Also, I have a LOT of people subscribing but not many purchasing, not enough at least, I give them the 7 day mini course...but what could I do then?

Thanks Norb

Not sure what's included in the mini course but maybe some demos? You know say "Little Gangsta Z" just sent us his new beats that he mixed with Dubturbo or something show them what it can do?

[NCMedia]

Willy,

Just keep plugging away and testing stuff mate.

Over all you're doing really well on conversions considering your daily volume just try to scale and test whatevers clever. No real diff between content and search both worked rather evenly (a little better on content). Try other domains/setups, try direct ppc and lander to split, try a media buy after testing a site/spot, try making it three days not 7, try to find music related solo blasts, get creative broski try not to just wait until people give you good ideas you're a smart guy be creative and scale now that you know you can get consistent sales w/it.

[sippy]

I am currently testing a facebook campaign, will let you know if this works. I know it's hard to sell stuff on social networks though.

[willyboy104]

Thanks Norb, I have set up some image ad PPC campaigns through Google adsense, when I come to adding placements do I add them like this

- websitename.com and then delete that part which says :: run home,landing...

Also trying a direct link to your page.

[NCMedia]

^ I would be selective on the placements.

Simply strip everything but the.com and paste them in the adwords placements suggestions box etc, and it will pull up all the sites, and each placement within those sites that has more than one ad zone. It might take you a while to research and test which ones perform but I wouldn't do more than say 20-50 max, and start eliminating them down from there. If one performs really well - reach out to the site owner to try to grab a sitewide banner/link/ad for the month for a flat fee or just work out a deal on their ad rates. Also do your own placement research based on keyphrases and look at the suggestions adwords gives you, that list I give out is great but is at least 4-5 months old now.

[NCMedia]

** I'm trying some OFF THE WALL advertising for this from now as well.

1. I'm in the midst of putting together a compilation of outsourced wacky videos. Instead of testimonials, I'm getting a bunch of spoof ads made. **Asian girls pillow fighting while screaming dubturbo/laughing, a cheerleader doing a cheer and a flip, a 3 year old saying our.com, a few 8year old white kids acting as badass rapper as possible, hmmm what else did I get - a few real rappers, oh - a scene with a guy looking all cracked out yelling our name out his window after being up for 2 nights making beats, a few surprises as well.

2. I decided to go into the studio and mess around with some off the wall on the spot production. It turned out ok and I'm going to try to do a bunch more, these will be available for you guys to grab from our channel to do whatever with.

It's a bit choppy but not bad for the first one. Don't mind the topic, I didn't get cheated on, just thought it's something we can all relate to (well most), and wanted it to be funny/edgy: Tell me what you think!

YouTube Video

[Wazza]

Fu#k yeh that was beasty bro. well done loved it. MORE MORE

[Capler]

@Norb - Little beat freaky but cool as shit. I like... especially the beginning sick beat boxing.

[NCMedia]

Next one is up: This guy did pretty good!

YouTube Video

[tgrob]

Great to be back, t's been a very VERY long time, but full time interactive marketing sure is demanding.

Anyways, I decided to run some PPC campaigns for DUB. I was reading the rules and I didn't see anything about sending direct traffic from PPC. (Yes... I know its lazy...)

I'm not competing on your branded terms, nor did I ever plan on doing so, however I really just wanted to make sure I didn't miss something that would cause you to ban me.

I hope all is well, I'm very happy with your success with DUB buddy.

[NCMedia]

^ Thanks Rob!

Good to have you back, and nope you're all in check nothing would make me ban you other than the rules posted on the aff page.

To repeat them quick 'n easy.

*No ppv

*No use of the word 'scam' "is dubturbo a scam? Find out here..." < x

*No faking free demo downloads or exe's on software sites

*No talking on our behalf as an official rep

*No bullshitting about what the software can/cannot do.

And you actually ARE allowed to bid on the brand - we don't do PPC and try not to compete anywhere outside of testing/splitting... so go ahead the brand has def. grown now and is popular/searched/etc.

Game on!

[NCMedia]

Another heads up.

Special thanks to Ashley, made me realize I can utilize something I didn't think I could w/this setup.

1. For those that want to do adbuys and can't get them accepted due to the exit scripts - please use this aff link from now whenever you have that problem:

http://www.dubturbo.com/go.php?offer...=3&tid=yourtid << Replace YOURID with your cb nickname - and YOURTID with whatever you want, leave the rest. This will forward them to our no exit splash page.

2. Using the same tech however with a different spin - I'm going to start making more sales pages that are aimed at different keywords and or demo's/styles so you guys can link to many of our pages. Another examples of the above but using it the way we will here is:

http://dubturbo.com/go.php?offer=YOU...x_nosplash.php << That last part can actually be whatever, so once we're ready, you'll use that link there for any other pages you guys want to use. Go ahead and try them out! Notice your /?id=affname is gone but they are still cookied, you still get tracked/commission.

[willyboy104]

Thanks for this Norb, just wondering...

I wanted to do image advertisements through PPC on Google, I chose some of the banners you have on the affiliate section of the dub turbo site and well they were disapproved today, do you know any reason why this might be?

[NCMedia]

^ You're kidding?!

Please find out why, first time I'm hearing this and I've used them since launch on/off during tests.