Every day this week Liane Dietrich of LinkShare will be offering tips about affiliate marketing; today she talks about loyalty points and cashback.
Loyalty points and cashback will also continue to prosper in 2010. Shoppers are savvier than ever and are actively hunting for the range of advantages offered by affiliate sites.
Now that they are familiar with this level of extra value and protection they will continue to look for better value and mileage from their shopping experience on the web.
Offers like free postage, gift with purchase or discount on a second purchase will encourage repeat purchase without devaluing the fashion brand itself.


Yesterday: Offer promotions as part of an effective strategy
Tomorrow: Make sure your message is consistent


Affiliate Marketing Tips: Offer the best possible value The Online Fashion Agency, the experts on fashion websites


Nice tips for newbies in affiliate marketing